Innovative products are often developed by creative small or medium businesses. The R&D costs are prohibitive, hence one is likely to fail simply due to lack of capital and absence of good contacts, which are both essential for a successful market introduction.

Individual attempts to penetrate the market can be very risky so the only viable alternative is to share exhibition space or to utilize diverse support programs or company pools in foreign markets.
Nevertheless the small-business owner is often challenged financially despite various subsidies and support schemes available from the DTI (Department of Trade & Industry) or other national and international Institutions for Economic Growth & Development, etc.

With commitment and dedication MEDI NOVA International has been very successful in supporting those particular clients. Our services are not free of cost but absolutely affordable and tailored for the individual needs of small enterprises. You benefit from our expertise gained through practical experience over more than four decades and on three continents.